Grow · India & worldwide
Digital marketing and SEO measured in enquiries, not impressions
Technical SEO, Google Business ranking, Google and Meta ads, and content that answers what buyers actually search — reported against leads and cost per enquiry.
In short
SEO in India costs roughly ₹15,000–₹60,000 a month for most SMEs (basic packages ₹15,000–₹30,000, local SEO ₹25,000–₹60,000, e-commerce ₹50,000–₹1,50,000+), and Google Ads management starts around ₹12,000 a month with ad spend billed separately by Google. Technical fixes can move rankings in weeks; competitive commercial keywords take three to six months.
Everything here is reported against leads and cost per enquiry rather than impressions and reach. If a channel is not producing enquiries after a fair trial, I will recommend stopping it — including when that means a smaller invoice for me.
Digital marketing & SEO at a glance
- SEO retainer
- ₹15,000–₹60,000 / month typical for Indian SMEs
- Google Ads management
- From ₹12,000 / month, ad spend paid directly to Google
- Time to results
- Technical fixes: weeks · competitive keywords: 3–6 months
- Contract
- Month to month — no lock-in
- Reporting
- Leads, source, cost per lead, and what changes next month
- Also covers
- AI search visibility for ChatGPT, Gemini, Claude and Perplexity
Sound familiar?
What you get
- Technical SEO fixes: speed, indexing, schema, internal linking
- Keyword map covering service + city + intent combinations
- Google Business Profile optimisation and review workflow
- Google Search and Meta ad campaigns with conversion tracking
- Landing pages built to convert the traffic you pay for
- GA4, GTM and CRM tracking so every lead has a source
- Monthly report: leads, cost per lead, what changes next
Which channel is right for your business
Spending on the wrong channel is the most common marketing waste I see. The right first channel depends on whether people are already searching for what you sell.
| Channel | Best when | Speed | Typical monthly |
|---|---|---|---|
| Local SEO & Google Business Profile | You serve a city and people search 'service near me' | Weeks to months | ₹15,000 – ₹40,000 |
| Organic SEO & content | People search for your service by name and compare providers | 3–6 months | ₹25,000 – ₹60,000 |
| Google Search Ads | You need enquiries this month and margins support the click cost | Days | From ₹12,000 management + ad spend |
| Meta Ads | Visual products, local awareness, retargeting site visitors | Days to weeks | From ₹12,000 management + ad spend |
| AI search visibility | Buyers research in ChatGPT, Gemini or Perplexity before shortlisting | Weeks to months | Included in SEO work |
Getting found by ChatGPT, Gemini, Claude and Perplexity
A meaningful share of research now happens inside AI assistants, and being absent from those answers is the new version of being on page two. This is sometimes called generative engine optimisation, and it is less exotic than it sounds — it rewards structure and evidence rather than tricks.
In practice: give a direct answer near the top of each page, publish concrete facts and numbers rather than adjectives, mark up entities with schema so machines know who you are and what you do, keep an llms.txt index, and earn mentions on sites AI systems already trust — directories, review platforms and industry listings.
- Direct-answer paragraphs and fact tables that can be lifted cleanly into an AI response
- Schema markup for organisation, services, FAQs, reviews and locations
- llms.txt and a clean crawlable structure with no content hidden behind JavaScript
- Consistent name, address and phone details across every directory that AI systems read
- Genuine third-party mentions — the citations these systems weigh most heavily
- Question-shaped headings, because that is the shape of what people ask an assistant
Tracking, or none of this is measurable
Before any spending starts, tracking gets fixed. Without it you are guessing about which half of the budget works, and every reporting conversation becomes an argument about interpretation.
That means GA4 and Google Tag Manager configured properly, conversion events on form submissions and WhatsApp clicks, call tracking where phone is the main channel, and lead source recorded into your CRM so a sale can be traced back to the click that caused it.
Indicative pricing
What digital marketing & SEO costs
Indicative Indian market ranges for 2026. Ad spend is always separate and paid directly to Google or Meta — it never passes through me.
| Service | Indicative range | What it covers |
|---|---|---|
| Technical SEO audit (one-off) | ₹20,000 – ₹50,000 | Crawl, speed, indexing, schema, internal linking and a prioritised fix list |
| Local SEO retainer | ₹15,000 – ₹40,000 / month | Google Business Profile, local citations, review workflow, location pages |
| Organic SEO retainer | ₹25,000 – ₹60,000 / month | Keyword strategy, content, on-page work, links, monthly reporting |
| E-commerce SEO | ₹50,000 – ₹1,50,000 / month | Category and product optimisation at catalogue scale |
| Google Ads management | From ₹12,000 / month | Campaign build, keywords, negatives, landing pages, conversion tracking. Ad spend separate |
| Meta Ads management | From ₹12,000 / month | Audiences, creative direction, retargeting, pixel and conversion API. Ad spend separate |
| Full service (SEO + ads + social) | ₹40,000 – ₹1,20,000 / month | Combined programme with one reporting line |
Retainers run month to month. I would rather keep clients by results than by contract, and a channel that is not producing enquiries after a fair trial gets stopped rather than quietly continued.
Tech stack
The exact platforms I build digital marketing & SEO on.
Mainstream, well-supported products with real warranties and real communities — so your system stays maintainable long after the invoice is settled.
Google Ads
Google Analytics 4
Google Tag Manager
Search Console
Meta Ads
LinkedIn Ads
Semrush
Ahrefs
Mailchimp
HubSpot
Canva
Wordpress
Why clients pick me for this
Four promises, written into every digital marketing & SEO contract.
Fixed price, no scope-creep billing
The quote you approve is the amount you pay. Anything extra is quoted and approved by you before a rupee is spent.
Milestone payments, not upfront risk
You pay against delivered stages. If a milestone is not signed off, the next one does not start.
Satisfaction sign-off before handover
Delivery closes only when you have tested it and confirmed it does what the scope said. Fixes inside that scope are free.
Support after the invoice is paid
A defined warranty period, then optional AMC. You call the person who built it — never a ticket queue.
How it runs
From your first message to signed-off delivery.
STEP 01
Audit & tracking fix
Technical crawl, competitor gap analysis, and GA4/GTM/CRM tracking made trustworthy before any spend.
STEP 02
Keyword & channel plan
Service + city + intent keyword map, with an honest verdict on what is winnable and how fast.
STEP 03
Execute & optimise
On-page work, content, campaigns and landing pages, tuned against enquiries rather than clicks.
STEP 04
Report on leads, not reach
Monthly: leads by source, cost per lead, what worked, what stops, what changes next.
FAQ
Digital marketing & SEO — questions clients ask
How much does SEO cost in India?
Most SMEs invest ₹15,000–₹60,000 a month: basic packages start at ₹15,000–₹30,000, local SEO typically runs ₹25,000–₹60,000, and e-commerce SEO ₹50,000–₹1,50,000+ depending on catalogue size. Anything far below that band is usually automated reporting with very little actual work behind it.
How long before SEO shows results?
Technical fixes can move rankings within weeks. Competitive commercial keywords take three to six months of consistent content and links. I will tell you honestly which of your target keywords fall into which category before you commit to a retainer.
How much does Google Ads management cost?
From about ₹12,000 a month for management, with ad spend paid directly to Google on top. Accounts spending ₹75,000+ a month typically pay ₹10,000–₹20,000 for active management. Ad spend never passes through me, so there is no hidden margin on your media.
Do you require a long contract?
No. Retainers run month to month. If a channel is not producing enquiries after a fair trial I will recommend stopping it, even when that means invoicing you less.
Can you work with our existing website?
Yes, and usually that is the cheaper path. If the platform itself is holding results back — for example a site that cannot be indexed properly or takes eight seconds to load — I will show you the evidence before recommending a rebuild.
How do I get my business recommended by ChatGPT or Gemini?
By being structured and verifiable: direct answers and factual tables on your pages, schema markup identifying your business and services, consistent details across directories, an llms.txt index, and genuine third-party mentions. There is no paid placement in these systems — anyone claiming otherwise is selling something that does not exist.
What is Google Business Profile optimisation?
Making the free Google listing that appears in maps and local results actually competitive: correct categories, service areas, photos, products, posts, Q&A, and a workflow for getting genuine reviews. For local service businesses this often produces more enquiries than the website itself.
Will you report on rankings or on leads?
Leads, source and cost per lead, every month. Rankings are included as a diagnostic, but a ranking that produces no enquiries is a vanity metric and I will say so.
Can you fix a Google penalty or a traffic drop?
I can diagnose it — algorithm update, technical regression, lost links, indexing problem or a manual action — and give you a written verdict on cause and likely recovery. Some drops are recoverable in weeks; others require accepting that a tactic stopped working.
Ready to get your digital marketing & SEO done properly?
Send the requirement today and a written, itemised quote is in your inbox within 24 hours. If it is not the right fit, I will tell you that instead of selling you something.
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