Bengaluru-based · Remote worldwide
AI-Powered Website & App Development in Bangalore
Websites and apps with the AI built in rather than bolted on — search that understands a question, chat grounded in your own content, personalisation that survives a cold start, and the drudgery automated. Quoted as an increment on the build, because that is how it is actually bought.
- Semantic search — finds the right paragraph, not the matching word
- Grounded chat — answers from your content, cites it, refuses without it
- Personalisation — with a sane default for the first-time visitor
- Content drafting — in your CMS, approved by a human before publish
- Automation — triage, extraction, routing. The quiet, high-return one
The short answer
Adding AI to a website costs ₹40,000 for CMS drafting, ₹60,000–₹1,50,000 for semantic search, ₹50,000–₹3,00,000 for a grounded assistant and up to ₹4,00,000 for real personalisation — on top of the normal build, plus ₹2,000–₹40,000 a month to run. It is a menu, not a package.
"AI-powered" is not a type of website. It is five specific features, and most sites want one of them. If you have eight pages and twenty visitors a day, none of them will pay for themselves, and I would rather tell you that than sell you a chat widget.
What it means
Five things, and you probably want one
"AI-powered" is doing a lot of unexamined work in most proposals. These are the features it actually decomposes into — pick by which problem you recognise, not by which sounds most advanced.
Search that understands the question
Semantic search over your pages, catalogue or documentation. A visitor typing "does this work outdoors in the rain" finds the IP-rating paragraph, which keyword search never would.
Lives in: Site search, catalogue, docs
Chat grounded in your own content
A support or sales assistant answering from your pages and policies, with citations and a refusal when there is no source. Not a generic model with your logo on it.
Lives in: Support, pre-sales, onboarding
Personalisation that survives a cold start
Ordering and copy that adapt to what someone has looked at — with a sane default for first-time visitors, which is where most personalisation projects quietly fail.
Lives in: Homepage, category pages, app home
Content drafted where you edit it
Draft product descriptions, meta titles and alt text inside the CMS, with a human approving before anything publishes. Speed on the blank page, not autonomy.
Lives in: CMS, catalogue, blog
The drudgery automated
Enquiry triage and routing, document and form extraction, summarising long submissions before a human reads them. Usually the highest-return item on this list and the least asked for.
Lives in: Forms, back office, admin
An assistant inside the app
In-app help that can actually see the user's context — their order, their plan, their last error — instead of sending them to a help centre.
Lives in: Mobile and web apps
Examples
What this looks like on a real site
- An equipment catalogue
- Two thousand SKUs where nobody knows the model numbers. Semantic search plus a spec-comparison assistant turns "something quiet enough for a clinic" into three results and a reason for each.
- A services site
- Pre-sales chat grounded in the service pages and price bands, qualifying the enquiry before it becomes a form submission — and refusing to quote, because quoting is the one thing it must not improvise.
- A documentation site
- Search across five years of guides, answering in a paragraph with the source linked. The measurable win is support tickets that never get raised.
- A booking app
- In-app assistant that can see the user's bookings and reschedule one, rather than explaining how to reschedule it.
Architecture
Where the AI actually sits
The important line is the middle one. The AI is called from your server, not from the browser — which keeps the API keys out of the client, lets you cache identical questions instead of paying for them twice, and means you can rate-limit a scraper before it spends your model budget. A widget that calls a model directly from the page is the arrangement that produces surprise invoices.
Tech stack
The stack this gets built on.
Next.js and React for web, Flutter or React Native for mobile — the same stack as the non-AI builds, because the AI is a layer rather than a rewrite. Retrieval on pgvector inside the Postgres you already have, rather than adding a vector service you would then have to run. Models from OpenAI, Anthropic or Google behind your own API routes so keys stay server-side and the model can be swapped when a cheaper one appears. Existing WordPress and Shopify sites are fine: the AI layer sits alongside them.
The honest comparison
Standard website vs AI-powered website
Including the row where the honest answer is that I do not have a number for you.
| Standard website | AI-powered website | |
|---|---|---|
| Search | Keyword matching. Misses anything phrased differently from your copy | Semantic — finds the right paragraph when the wording does not match at all |
| Questions a visitor has | Answered if they find the right page. Otherwise a contact form, then a wait | Answered in place, from your own content, with the source shown |
| Out-of-hours enquiries | Sit in an inbox until morning | Qualified and structured on arrival; the human reply starts from something useful |
| Content production | Every description, meta title and alt text written by hand | Drafted in the CMS, edited and approved by a person before publishing |
| What it costs to run | Hosting only — ₹500–₹5,000 a month | Hosting plus model usage — ₹2,000–₹40,000 a month, scaling with traffic |
| What can go wrong | A page is out of date | A confident wrong answer in front of a customer — which is why grounding, refusal and logging are not optional extras |
| Effect on conversion | The baseline you already measure | Fewer dead ends and faster answers. I am not going to quote you an uplift percentage — every published figure is vendor-supplied and unverifiable. Measure it on your own site with the analytics you already have |
On conversion specifically: published uplift figures for AI features are almost all vendor case studies with no control group, and quoting them at you would be borrowing someone else's marketing. What I will do instead is instrument the feature before launch so you can measure the difference on your own traffic — which is the only number that means anything about your site.
Indicative pricing
What each feature adds
These are increments on top of the base build — a business website at ₹7,000–₹80,000 or an app from ₹25,000. Quoting them separately is deliberate: it keeps the AI decision reversible, and it stops "AI-powered" being used to justify a number that has nothing to do with the AI.
| AI feature | Added to the build | Monthly | Notes |
|---|---|---|---|
| Semantic site search | ₹60,000 – ₹1,50,000 | ₹1,500 – ₹8,000 | Indexing, embeddings, a relevance evaluation set. Scales with catalogue or page count |
| Grounded chat assistant | ₹50,000 – ₹3,00,000 | ₹2,000 – ₹25,000 | Same build as a standalone chatbot, sharing the site's content pipeline rather than duplicating it |
| Personalisation / recommendations | ₹1,00,000 – ₹4,00,000 | ₹2,000 – ₹15,000 | Needs real traffic to be worth doing. Below a few thousand sessions a month, a good default beats it |
| AI drafting in the CMS | ₹40,000 – ₹1,20,000 | ₹1,000 – ₹6,000 | Human approval before publish, always. Cheapest item here and often the most used |
| Form and document automation | ₹75,000 – ₹3,00,000 | ₹2,000 – ₹20,000 | Triage, extraction, routing. Usually the highest return and the least requested |
| In-app assistant (mobile) | ₹1,50,000 – ₹6,00,000 | ₹4,000 – ₹40,000 | Context-aware help inside a Flutter or React Native app, with the same guardrails as web |
Indicative Indian market ranges, not a rate card. Model and hosting usage is billed to your own accounts at cost and capped before launch. Every figure is sourced in pricing.
FAQ
AI websites and apps — questions I get asked
What does "AI-powered website" actually mean?
Concretely: search that understands a question, chat grounded in your own pages, personalised ordering, content drafted in the CMS, and enquiry or document handling automated. It is a set of features you choose from, not a category of website — and a site with none of them is not behind, it is just a site. If a vendor cannot name which of those five they are building, they are selling you a word.
How much does it add to a normal website build?
₹40,000 for CMS drafting at the small end, ₹60,000–₹1,50,000 for semantic search, up to ₹4,00,000 for real personalisation. On a ₹80,000 business site that is a meaningful proportion, which is exactly why it should be one feature chosen deliberately rather than "add some AI". The base build is priced on the website development page.
Do I need AI on my website at all?
Often not, and I will say so. If you have eight pages and twenty visitors a day, a chat assistant has almost nothing to answer and almost nobody to answer it to — spend the money on the content and the speed instead. AI earns its place when there is volume, a catalogue, a document set, or a repetitive human step. Below that it is a running cost with a novelty attached.
Will it slow the site down?
Not if it is built properly, because none of it should block the first paint. Search and chat load after the page is interactive and are usually lazy-loaded on interaction; server-side AI runs in an API route rather than in the render path. Where teams get burned is shipping a chat widget as a synchronous third-party script in the head — that costs real Core Web Vitals, and it is avoidable.
What does it cost to run every month?
₹2,000–₹40,000 depending on traffic and which features are on. Semantic search is cheap per query and predictable; chat is the volatile line because each conversation carries context. Both are forecast from your real traffic and capped at the provider before launch, so a spike cannot become an invoice.
Can you add AI to my existing site rather than rebuilding it?
Usually yes, and it is normally the better spend. Semantic search, a grounded assistant and CMS drafting can all be added to an existing WordPress, Next.js or Shopify site without touching the design. What sometimes forces a rebuild is content that only exists inside a page builder in a form nothing can read — in which case I will tell you before quoting, not after.
Does it help SEO?
Indirectly, and not in the way it is usually pitched. AI-generated content published without editing is a liability rather than an asset. What genuinely helps is the second-order effect: better internal search surfaces content that was buried, and a grounded assistant produces a record of what people actually ask, which is the best keyword research you will ever get. Publishing unedited model output is the fastest way to undo both.
Which stack do you build on?
Next.js and React for web, Flutter or React Native for mobile, with the AI layer behind your own API routes rather than called from the browser — which keeps the keys out of the client and lets you cache, rate-limit and swap models. Existing WordPress and Shopify sites are fine too; the AI sits alongside rather than replacing them.
Who owns the prompts and the data?
You do, from the first commit, along with the code and the evaluation set. Model and hosting accounts are in your name and billed to you at cost. If you move to another developer the AI layer goes with the rest of the site — it is not a plugin of mine you would have to keep paying for.
What if the AI gives a customer the wrong answer?
Design for it, because it will happen. Everything is grounded in retrieved content with the source shown, refuses when it has no source, hands off to a human, and logs every conversation so failures can be fixed rather than guessed at. The one hard rule I hold to: it never quotes a price or commits stock without a human in the loop. Those are obligations, and a model should not be creating obligations on your behalf.
Tell me which of the five you actually need.
Send the site you have, roughly what traffic it gets, and the thing visitors keep failing to find. You get a written quote with the base build and the AI increment separated — within 24 hours. If the honest answer is that your site does not need any of it yet, that is what you will get.
100+ clients served·Free, no-obligation quote·NDA on request·You own everything at handover